“I was so pleased to get the Door to Door data analysis report from Rupert and Morag; it was great to benchmark our data and to discuss the areas where we could improve on our processing and stewardship. I know that we will be able to better our retention and increase our long term giving income – simply by using the tips and techniques that Decaid advised”

Anna Hardy
Head of Individual Giving
The Children’s Trust

Erskine recently commissioned Decaid to carry out a donor analysis report as we have been running a donor acquisition programme over the last two years. We were keen to have some external consultation for a number of reasons:

• To ensure that our internal direct debit processes were robust
• To compare the various acquisition campaigns performance against each other
• To benchmark our results to ensure we were comparable with other UK charities
• To monitor our attrition prevention programme

Decaid clearly understood our requirements and provided clear templates for sending the data for analysis. The final report was very comprehensive and had been analysed in great detail. It was presented to us with back up documentation and on a memory stick.

Decaid were able to spot a small number of data issues and provide recommendations. They were also able to identify a gap in our attrition prevention programme and enabled us to address this immediately. Our results were very positive and reassuring that our processes were working well and provided evidence to support future development.

Sara Bannerman
Head of Fundraising

“Thanks a lot (again) for some of the most important days in MAF Norway’s development towards Norway’s most exciting charity…
I can hardly wait to get your flow charts back and start mapping out how to implement changes so that we can achieve what we want!”

Martin Aarflot
Head of Fundraising
, MAF Norway

“I really enjoyed the workshop – Morag clarified the whole thought process behind developing a donor journey.”

“One of the best training courses I’ve attended. Morag was clear, concise and easy to follow.”

“This workshop helped my understanding of a donor pathway journey, how it can be used and how to create one.”

Agnes Paton
Assistant Fundraising Manager